Last week Disney suggested skeleton of a sell revitalization plan called Disney Springs, a new formidable that will ring a entirety of Downtown Disney, a dining and selling hotspot of Walt Disney World.

When finish in 2016, Disney Springs will scarcely double Downtown Disney’s size, featuring singly Disney venues joined with high form third parties. The deputy of former nightclub home Pleasure Island is during a forefront, apropos areas called The Landing and Town Center, featuring Spanish reconstruction design amidst a sell environment with waterfront dining.  

But sell experts contend the larger thought behind a revamped formidable is about introducing a horde of selling and celebration venues–not indispensably compared with thesis parks–that will keep visitors from ever wanting withdrawal a Walt Disney World Resort.  Or in other words, suppose selling for an iPad or picking adult a latest Dior mouth tone in between rides on Space Mountain, though even glancing during a rest of Orlando.

Disney’s executive artistic executive Theron Skees likened a plan to New York’s Chelsea Market, before home to Nabisco bakeries, eventually remade into a sprawling venue for sell and restaurants. But he emphasized Disney Springs  will also offer visitors a possibility to rest.  “We wish to be means to emanate these good locations where people have an event to relax and get divided from a harried dispatch and discord that infrequently people knowledge on their vacations.” he noted.

Construction on a makeover starts subsequent month.  Despite much-hyped conjecture about intensity retailers, Disney isn’t divulgence that businesses will be included.  Disney member contend a not since they’re reluctant to say; they simply haven’t reliable a retailers yet, and that negotiations continue. “We’re unequivocally vehement about some of a discussions that we’re having,” pronounced Skees.

But some hints have emerged. Nearly dual weeks before a announcement, creditable unknown insider “Raven” posted on a WDWMAGIC Disney fan forum trademark play of deliberate large name partnerships. Companies like Dior, Coca-Cola, and American Girl are enclosed as possibilities.

Not all listed companies replied to a ask for comment. Representatives from attire giants Brooks Brothers, Lululemon, Paul Frank, and Kiehl’s denied enchanting in Disney Springs discussions, as did Alex and Ani, that now offers Disney attract bangles. Marbles: The Brain Store also settled they are not operative on a Disney Springs store, yet optimistically combined “nothing’s impossible!”  Within rumored restaurants, member from Shake Shack and Food Network also denied holding part.

But that doesn’t meant there isn’t law to be found within a leaked code names.  Apple is during a tip of a list of intensity vendors, carrying recently worked with Disney in 2009 to assistance redesign Disney Store locations. Apple member were discerning to respond they have “nothing to announce during this time.”

Michael Powell, owners of Powell’s Sweet Shoppe, was some-more forthcoming, gay to be enclosed on a list of intensity vendors. “We would adore to be a partial of a new Disney Springs,” certified Powell. “Back in 2009, [Disney] approached us after stumbling on one of a Southern California locations. They desired a approach a stores tell a story and wanted us for a restoration of Pleasure Island.” But Powell combined that review eventually “just petered out.”

Skees called anticipating a right businesses “one of those ongoing processes” and betrothed some announcements in a months ahead.  He did endorse Downtown Disney’s AMC film museum will stay and a World of Disney is expected to be expanded, already a biggest Disney store in a world.

Beyond third celebration retailers, several singular Disney concepts were featured on a leaked list. One rumored area dubbed “Food Truck Row” held a courtesy of Mark Baratelli, owners of The Food Truck Bazaar in Orlando.  Based on feedback from his patrons, Baratelli believes food trucks would do good during Walt Disney World. “There was one lady from Jacksonville who is partial of a Disney Vacation Club who told me she schedules her time-share visits around a dates of The Food Truck Bazaar,” he said.

But Baratelli is endangered “Food Truck Row” would take visitors from his events, observant Disney’s inclination for interesting Orlando visitors to sojourn usually during Walt Disney World.  “They see what tourists are doing in Orlando and contend ‘Hey, because let them do it off property? Let’s have them do it here.'”

Retail consultant Steven Kirn, executive executive of a David F. Miller Center for Retailing Education and Research during a University of Florida, says that’s one of Disney’s pivotal business strategies. “It’ll be another approach for them to keep visitors on skill and intent with Disney rather than unctuous off campus,” pronounced Kirn. But he doesn’t see Disney Springs impacting internal businesses much, as prolonged as Disney stays focused on their aim audience: families.

Kirn believes Disney should offer “fast fashion” sell for younger audiences, such as Uniqlo, a smart Japanese attire line also listed among a reportedly deliberate code names.  For comparison audiences, he says a code like Lilly Pulitzer would work good in a Disney Springs environment with a “distinctive floral Floridian kind of feeling.”

Disney doesn’t censor a fact that they wish their guest to stay with them during trips. “When guest are vacationing and come to stay during Walt Disney World, there’s no need to go off of skill for anything,” pronounced Skees. “We’re usually perplexing to make it some-more available for people when they stay here to have a limit opportunities for each form of activity they could suppose while on vacation.”

Adding to a preference of selling and eating during Disney Springs will be dual new multi-story parking garages to palliate existent parking and trade woes.  Disney has declined to contend how many parking spaces they will add, also refusing to endorse rumors of an I-4 highway ramp being built for them.

Skees done a indicate to demonstrate his personal unrestrained for Disney Springs.  “In my knowledge with a company, a final 15 years I’ve worked in roughly each thesis park in a universe and we consider that I’m a many vehement about this project,” he concluded. “Not usually as an worker though also as an particular consumer, it’s a plcae that we know that I’ll be spending time.”  And Disney is banking on time not being a usually thing a millions of annual visitors spend while during Disney Springs.

Ricky Brigante is a thesis park consultant and fan who edits InsideTheMagic, a blog focusing on Disney and thesis park news and entertainment.  He’s also horde of a award-winning “Inside a Magic” podcast.