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Disney’s "Oz" keeps sorcery spell on film box office

2 views - published on March 17th, 2013 in Disney News tagged , , , ,


Sun Mar 17, 2013 3:09pm EDT

(Reuters) – Walt Disney Co’s “Oz a Great and Powerful” worked some-more box bureau sorcery in a second weekend, following adult a clever entrance a week progressing with $42.2 million in U.S. and Canadian sheet sales.

The “Wizard of Oz” prequel starring James Franco surfaced a stronger-than-expected opening from “The Call,” a new thriller about a 911 user played by Halle Berry who tries to save a kidnapped teenager. “The Call” warranted $17.1 million from Friday by Sunday, according to studio estimates.

“The Incredible Burt Wonderstone,” a new comedy featuring Steve Carrell and Jim Carrey as dueling Las Vegas magicians, finished a weekend in third place. It conjured adult $10.3 million during North American (U.S. and Canadian) theaters – several million reduction than expected.

Domestic sheet sales for a big-budget, effects-filled “Oz” forsaken 47 percent from a opening weekend, according to a box bureau multiplication of Hollywood.com. Movies typically see a 40 percent to 60 percent decrease in their second weekend of release.

“Oz” combined $46.6 million over a weekend from general markets. Its tellurian sum after 10 days reached $282 million, a clever start for a film that cost $200 million to make and adult to $100 million some-more to market.

“The Call” handily kick pre-weekend forecasts of a entrance of around $10 million. The $15 million prolongation overperformed on clever word-of-mouth, display itself to be “a genuine crowd-pleaser,” pronounced Rory Bruer, boss of worldwide placement for Sony Corp’s Sony Pictures studio, that acquired a film from Troika Pictures.

“People like this film a lot, and it’s going to be a large success for us,” Bruer said, adding that “the film could finish adult doing anywhere from $40 million to $50 million, that would be huge.”

“Burt Wonderstone,” meanwhile, fell brief of some pre-weekend forecasts, that had pegged a entrance during $12 million to $15 million. The film had a medium bill of about $30 million, according to Warner Bros.

“Obviously we didn’t wish to come in number-three this weekend, though it’s not for miss of trying,” pronounced Dan Fellman, Warner Bros. boss of melodramatic distribution.

The executive pronounced a studio harbored hopes that arriving propagandize open breaks would stoke a film’s box office, adding that “with a bill being as reasonable as it was, I’m certain during a finish of a day that we’ll be okay.”

Rounding out a tip of a charts, a big-budget film “Jack a Giant Slayer” took fourth place with $6.2 million domestically. The tellurian sum for a Mar 1 release, that is perplexing to make behind a $189 million prolongation cost, reached scarcely $90 million.

In fifth place, Melissa McCarthy comedy “Identity Thief” combined $4.5 million to a considerable $123.7 million total.

“Jack a Giant Slayer” was expelled by Warner Bros. “Identity Thief” was distributed by Universal Pictures, a section of Comcast Corp.

(Reporting by Lisa Richwine and Chris Michaud; Editing by Will Dunham)